iFUSION, the product experience accessible to all. The display cases are all yours – see for yourself!
Four pieces must be inserted into the correct place on the UNICO movement to bring it to life. This application illustrates the immense subtlety of a watch movement. Give it a try!
This new concept enables you to interact with the product via a touch pad. Applications present the products through an amusing and didactic approach. Visitors become players, discovering the particularities of the products for themselves. This is neither the virtual nor the digital but the real product, showcased and accompanied by a digital medium. How can you talk about the product if it isn’t even there? It is right there under your nose, only a few centimeters away. But don’t get too close or it will protect itself, disappearing before your very eyes. iFUSION becomes a product experience accessible to all.